This article proposes that job seekers can make themselves more memorable and compelling by forming a (true-to-life) story out of their experiences. I suspect this holds true, but I would add that it’s crucial to make the company you’re applying for integral to the story,…
Tag: secondary storytelling
Here is an interesting reaction to a study showing that most fundraising letters forget – to their detriment – to tell the stories behind their cause. The very thorough can find the original study on this site.